SEO Professional

Boost your career with our CPD SEO Professional Course. For professionals keen on becoming SEO experts, this comprehensive course equips you with the latest strategies and techniques to dominate the search engine landscape.

  • Online Examinations
  • 24/7 Student Support
  • CPD Certification
  • 26 CPD Points
  • Lifetime Access (Exclusive)

£899 £369.99

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SEO Skill Boost

Deepen your SEO knowledge and get your website to the top page.

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Latest Version

Up-to-date with Google’s latest algorithm and functionalities.

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Recognition

Boost your prospects with global recognition and, furthermore, credibility.

SEO Professional Part 1

  • Understand the concept of SEO and its importance in online visibility and organic traffic generation.
  • Gain knowledge of how search engine’s function and how they rank websites.
  • Identify different types of search results and their characteristics.
  • Explore an overview of search engine algorithms and their impact on website rankings.
  • Recognise the significance of keyword research in SEO strategy development.
  • Learn techniques for selecting appropriate keywords for a website.
  • Utilise various tools and resources to conduct effective keyword research.
  • Evaluate keyword competition and determine keyword viability.
  • Understand the role of title tags, meta descriptions, and headers in optimising web pages.
  • Apply best practices for keyword placement and density within web content.
  • Implement internal linking strategies to enhance website structure and navigation.
  • Optimise images for improved search engine visibility.
  • Explore link building strategies to increase website authority and credibility.
  • Understand the importance of backlinks and their impact on search engine rankings.
  • Utilise social media platforms to enhance off-page optimisation efforts.
  • Recognisethe significance of site speed and mobile optimisation for user experience and search engine rankings.
  • Gain knowledge of crawling and indexing processes and their impact on website visibility.
  • Optimise site architecture and URL structure for improved search engine crawling and indexing.
  • Understand the concepts of duplicate content and canonicalization and their effects on SEO.
  • Set effective SEO goals and objectives for website optimisation.
  • Learn to utilise tools such as Google Analytics and Search Console to measure and track SEO performance.
  • Identify key performance indicators (KPIs) for evaluating SEO success.
  • Analyse SEO reports to gain insights and make informed decisions.
  • Stay updated with the latest algorithm updates and their implications for SEO strategies.
  • Understand ethical SEO practices and techniques for maintaining website integrity.
  • Explore emerging trends in SEO and their potential impact on future strategies.
  • Implement best practices to ensure sustainable and effective SEO efforts.

SEO Professional Part 2

  • Gain an in-depth understanding of long-tail keywords and their importance in targeting specific audiences.
  • Explore keyword intent and user behaviour analysis for improved keyword selection.
  • Learn about semantic search and topic clusters to enhance content relevance and search visibility.
  • Understand keyword cannibalization and strategies to prevent it.
  • Explore advanced techniques for website architecture and internal linking to optimise site structure.
  • Understand the relationship between JavaScript and SEO and best practices for implementation.
  • Utilise schema markup and rich snippets to enhance search engine visibility.
  • Learn about international SEO and hreflang tags for targeting specific geographical audiences.
  • Develop advanced content strategies for SEO, including content planning and creation.
  • Optimise content for featured snippets to increase visibility and website traffic.
  • Learn techniques for creating content tailored to voice search queries.
  • Leverage user-generated content for SEO purposes and user engagement.
  • Analyse link profiles and identify opportunities for link building.
  • Explore advanced link building tactics, such as broken link building, to acquire quality backlinks.
  • Develop outreach strategies for successful link building campaigns.
  • Understand the specific considerations for building links in local SEO and e-commerce contexts.
  • Utilise advanced features of Google Analytics for in-depth SEO analysis.
  • Implement advanced tracking techniques using Google Tag Manager.
  • Analyse user behaviour and user experience to optimise website performance.
  • Understand the relationship between machine learning and SEO and its implications.
  • Implement advanced techniques for site speed optimisation beyond basic methods.
  • Enhance mobile optimisation for improved user experience and search engine rankings.
  • Manage crawl budget and handle URL parameters effectively.
  • Troubleshoot and resolve technical SEO issues for better website performance.
  • Explore the intersection of artificial intelligence and SEO and understand its impact on search engine algorithms.
  • Optimise visual content for visual search and image optimisation.
  • Implement advanced local SEO strategies to target local audiences effectively.
  • Stay informed about the future of SEO and learn strategies to stay ahead of emerging trends.

Why CPD SEO Professional?

Learn from seasoned professionals with extensive experience in SEO, providing not only practical insights but also real-world applications. Additionally, their teachings offer tested strategies that ensure you’re well-equipped for various SEO challenges.

Access course materials at your own pace, thereby allowing you to balance both your professional commitments and advancing your SEO skills. Additionally, this flexibility ensures that you can manage your time effectively while still achieving your learning goals.

Engage in practical exercises, case studies, and live projects to reinforce your understanding of advanced SEO concepts. Additionally, these activities not only enhance your learning but also provide real-world experience. Furthermore, they ensure that you can apply theoretical knowledge effectively.

Connect with fellow professionals in the digital marketing and SEO domain, thereby fostering valuable relationships and expanding your network. Additionally, engaging with peers allows for the exchange of ideas and experiences. Consequently, this collaborative environment enhances your learning journey and professional growth.

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What Can C2C Do For You?

Feel free to ask our tutors any questions you have about the SEO Professional course.

SEO Professional
CPD

£369.99

£709.00


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